Throughout my years in the makeup industry, I realized that there’s always been a common challenge that all brides’ faces; all they want is to feel absolutely beautiful on their special day. However, they don’t want to look like a new person, rather they want their own natural features to be accentuated. Also, they lack the essential tools and knowledge to feel comfortable with applying makeup on themselves. Understanding all of these concerns is why I have created the three branches of my business: Beauty Artistry, Cosmetics and Beauty Academy.